National Plant Labelling Guidelines online now
The industry’s new National Plant Labelling Guidelines are now available on the NGI website www.ngia.com.au.
Drafted by Tree & Shrub Growers Victoria in conjunction with industry organisations and a specialist legal team, the Guidelines aim to ensure consistent and accurate labelling in all areas of plant promotion and help consumers make informed decisions about their choice of plant.
“Currently the Nursery & Garden Industry has no formal code of practice or guidelines for the labelling of retail plants,” said Robert Prince, National Environmental Policy Manager at Nursery & Garden Industry Australia (NGIA).
“We expect these voluntary guidelines to be widely adopted over time to ensure consumers have easy access to reliable and accurate information about the plants they purchase.”
Details to be included on labels include plant botanical name, characteristics, growing conditions and acknowledgement of appropriate health warnings.
“While labels are often the key promotional device attached to plants to attract the consumer, they are frequently also the only information provided for a plant. This is why the issue of plant labelling is so important for the industry,” said Robert.
“We hope that introduction of measures to ensure consistent labelling in all areas of plant promotion will assist both the industry and general public to become more aware about plants and plant purchases over time,” he added.
Click here to view or download the National Plant Labelling Guidelines.